Buy One Give One
Buy One Give One (B1G1) is a Singapore-based business and non-profit organization with a job to create a world full of giving. We help businesses around the world give back in meaningful ways so that they can create measurable and long-lasting influence. Since 2007, we have worked with more than 1,600 businesses creating more than 88 million giving activities.
Our business allows consumers, who may feel disconnected from the problems of the developing world, to become involved in social problems while still purchasing for themselves. For example, shoe brands like TOMS promise to donate one pair of shoes for every pair purchased. Soapbox gives soap to a needy child with every purchase. Watch company WeWood plants a tree every time you buy a watch. They have helped socially-conscious consumers purchase products and feel good about providing help to others.
See what some of our members say about being a part of B1G1.
*Karen Ormerod
Every product purchased at our store influences the lives of disadvantaged people in the world. I had never imagined I would be operating a business that could change people’s lives. We are making a real difference by just doing what we normally do. It is a wonderful experience.
*Ben Baker
What a good way of distributing resources to where they need to be, giving people the gifts of giving, and adding value to organizations along the way. We have already made 160,000 giving activities through B1G1. Giving has become a necessary part of our everyday business. It’s absolutely brilliant.
B1G1 focuses on the influence of giving on people’s lives rather than simply the amounts donated. Our programs stress giving habitually in order to create growing influence around the world. When you join the B1G1 giving program, you create your own unique giving stories.
We do hope you can become a member of us!
1. According to the passage, what does B1G1 do?
A. Donate the profits to the people in need.
B. Help consumers purchase their favorite products.
C. Give away something extra when a product is sold.
D. Instruct owners how to operate businesses effectively.
2. How do the members feel about themselves as a part of B1G1?
A. Confident.
B. Proud.
C. Generous.
D. Energetic.
3. What is the purpose of the passage?
A. To invite businesses to B1G1.
B. To promote the products B1G1 sells.
C. To describe the gifts B1G1 gives.
D. To introduce the activities B1G1 involves.
CBA
广告布告类阅读特点及解题技巧：
一、广告布告类阅读试题的文体特点：
此类文章不同于其他文体的文章，其目的是为了向读者传输信息，措辞简洁明了，直截了当，一般说来，广告布告类阅读试题具有以下特点：
1、选材特点：
信息量大，文句精炼，形式灵活，用最少的篇幅表达最大量的信息。
2、内容特点：
生活化，实用化，多样化，如产品宣传、服务介绍、通知、海报、启示、招生招聘等。
3、形式特点：
标题醒目，重点突出，条理清晰，常用粗体字或各类项目符号使文章结构更鲜明。
4、语言特点：
人名、地名、专有名词多；生词多；缩略词、祈使句、省略句多；结构不完整。
5、命题特点：
主要考察考生提取信息和处理信息的能力，既注重特定细节的筛选、类比、综合，又注重推理判断题的考查，题目设置相对较容易。
二、解题技巧点拨：
阅读这类文章时，也应该在整体把握文章结构的前提下，主要注意细节信息。细节题题干都是相应原文的变形(如同义改写、词性转换等)，因此要找到答案一定要找到题干在原文中的出处，再把原文和选项相比较。做题时，根据所提问题用寻读、跳读的方法可达到事半功倍的效果。同时，在阅读时也要特别注意文中以粗体、大写、下划线等方式加以提示的文字，因为这很有可能是文章的核心或某一部分内容的概括。具体答题策略如下：
1、先题后文：
先读试题，了解考点；明确目的，快速捕捉，获取信息。
2、题干定向：
根据题干关键词到文中定位答案范围，按照题目顺序依次而下：问题与材料相同：对号入座；问题与原文相同：同义替换、归纳事实等。
3、生词模糊：
遇到生词；如无关答题，直接跳过；涉及答题，则根据语境、构词法等猜词。
4、信息补全：
对于影响理解的省略句，可根据语境，将其补全。
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